4:00 p.m. - 5:00 p.m.

Multichannel Management: Challenge or Success – What the Research Shows

Topic : Salesforce Development

Today, few companies can increase sales without both an online and an offline route to market. In this workshop, Dr. Sandy Jap will discuss what channel benefits customers seek from online and offline channel formats, how this applies to the millennial segment, and the challenges associated with getting your organization ready for a multichannel world. Learn how multichannel strategies impact your independent contractor’s economic performance in terms of annual income, profits and sales and what types of organizational support contribute to economic performance and satisfaction.

Sandy Jap, Ph.D.

Sara Beth Brown Endowed Professor of Marketing

Emory University

4:00 p.m. - 5:00 p.m.

Practical Implications Working with an Independent Contractor Salesforce

Topic : Legal

Keeping updated on the status of independent contractor law is important, but how do those legal decisions really apply to your company? Attorneys dive into the practical implications of legal guidance and other issues specific to direct selling and our companies’ interactions with the salesforce. Topics will include contracting clauses, proselytizing, and non-compete agreements.

Jane Fergason

Partner

Foley Gardere LLP

Lori Jablczynski

Director & Senior Counsel, Labor & Employment

New Avon LLC

Andrea Gregg

Senior Counsel

AdvoCare International, LP

4:00 p.m. - 5:00 p.m.

Defeating the Disruptors and Finding Our Competitive Advantage in Our Brave New World

Topic : Marketing

As the online retail threat continues to grow ever more palpable, break-through marketing initiatives that empower our distributors to build the next generation of loyal consumers is an area where direct selling can outpace the competition.  This presentation will explore the winning strategies that direct selling innovators are using to sharpen their competitive edge.  Workshop attendees will learn about new marketing approaches that companies are using to create new opportunity for themselves and their distributors.

Kim Crimmins

Director of Creative Design

Scentsy, Inc.

Tim Hays

Vice President, Marketing Strategist

Scentsy, Inc.

Brandon Palazzolo

Account Manager

Amway

4:00 p.m. - 5:00 p.m.

U.S. Supreme Court Wayfair Decision: Tax Compliance Strategies How and Now

Topic : Tax

Sales tax collection has always been an important compliance issue for direct sellers. With the recent, dramatic overturning of the physical presence standard by the US Supreme Court, changes in sale tax collection are guaranteed.  With a new nexus standard, learn how the states may change the process and your obligations and ways to stay ahead of those challenges.

Colt Passey

Strategic Alliance Manager

Avalara

4:00 p.m. - 5:00 p.m.

Best Practices to Prevent Shipping Costs from Eroding Your Margins

Topic : Technology and Operations

Over the past decades, UPS & FedEx ground service rates have increased at an astonishing 79%, while air service has increased by a whopping 95.5%. These figures do not include the infamous Dimensional Weight pricing changes of 2011 and 2015…ouch! With many suppliers still trying to adapt their current business strategies to accommodate old General Rate increases, it’s time to equip yourself with the best practices to help mitigate these carriers’ seemingly never-ending price hikes. This session will explore the strategies direct selling companies are employing to increase their shipping speeds—and margins—to compete in today’s “need-it-today” customer expectation world.

Terry Nashif

Vice President of Business Development

Visible Supply Chain Management

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