Tuesday, November 13th

10:45 a.m. – 11:45 a.m.

A Reputation Transformed and Direct Selling’s Future: Implementation of the Direct Selling Self-Regulatory Council

Topic : Legal and Communications

DSA is moving the bar for an ethical marketplace in the industry. Beginning in 2019, Working with Council of Better Business Bureaus, the Direct Selling Self-Regulatory Council will serve as a third party self-regulation body for all direct selling companies. Key tenets of the program will be application of standards in the areas of income representations and product claims made by companies and their salespeople regardless of DSA membership. Key executives responsible for developing and implementing this program will speak to the structure, standards and approach to become a premier self-regulatory body.

Lee Peeler

Executive Vice President

Council of Better Business Bureaus

Dave Merriman

Vice President

ACN, Inc.

Peter Marinello

Vice President

Council of Better Business Bureaus

Jared Blum

Code Administrator

Direct Selling Association

10:45 a.m. – 11:45 a.m.

Building a Compliance Culture: New Strategies to Make Compliance Your Competitive Advantage

Topic : Salesforce Development

Direct selling’s personal touch – one made directly from distributor to consumer – is unique among the array of touchpoints in any go-to-market strategy. While one-to-one contact from the millions of direct sellers to individual consumers is direct selling’s greatest advantage, it also poses our greatest vulnerability: our brands’ touchpoints are more out of management’s reach than ever before. Companies can build a compliance oriented culture with a strategic balance of education, enforcement and encouragement. This session will explore how, in a world where compliance is vital to your reputation, companies can engage and empower their field to get ahead while doing the right thing.

Delilah Navarrete

Director of Business Integrity Group & Corporate Affairs


Dan Schwarz

Office of Global Compliance, Legal Department

Forever Living Products

Dick Laurin

Senior Director, Business Ethics

AdvoCare International

10:45 a.m. – 11:45 a.m.

Envisioning your Future and Charting your Course: Questions and Answers

Topic : Communications and Marketing

Expanding on his main stage general session presentation, Mike Walsh will help participants find new ways to compete against the market disruptors and reimagine their roles and reinvent the way they make decisions.  Participants will have their questions answered by a leading Fortune 5000 consultant with an expertise in charting company strategies for redesigning their approaches and ensuring they are primed to thrive in today’s highly dynamic market.

Mike Walsh



Al Bala

Chief Executive Officer and President

Mannatech, Inc.

10:45 a.m. – 11:45 a.m.

2018 Tax Cuts and Jobs Act (TCJA) Panel

Topic : Tax

The historic Tax Cuts and Jobs Act has made major changes to areas of the tax code and may have an impact on your company’s independent contractors. Hear from leading experts about what your salesforce should know now and for next year’s filings.

Patrick Hollrah

General Counsel

Coalition to Promote Independent Entrepreneurs

Joe DePetris

Certified Public Accountant

One Source Tax Management LLC

10:45 a.m. – 11:45 a.m.

The Amazon Effect

Topic : Technology and Operations

So much about the future is unclear, but one thing is not: direct selling’s number one competitor for customers is online retailing.  Obvious as this may seem, a more nuanced examination reveals the steady convergence of retail and direct selling to be a more nuanced dynamic requiring attention.  This session will explore this dynamic, as well as the strategies direct sellers are employing to compete in the age of the same day delivery/24×7 availability/eCommerce/online instant gratification.  Join as we build upon a conversation that began on the main stage of last year’s Fall Conference and discuss new strategies to be deployed in 2019.

Alan Luce

Senior Managing Principal

Strategic Choice Partners, LLC

Michael Solomon, Ph.D.

Professor of Marketing

Saint Joseph's University

Tom Hall

Senior Director Business Development

Canada Cartage Logistics Solutions

Sebastian Leonardi

President & Chief Business Strategist

DSXgroup, LLC


Registration is now open!